Checking in with the Stakeholders

This is step one of our experiment in using OBM and the principles of the book The 5 Scientific Laws of Life & Leadership to heighten Nurture & Nature’s profile and further develop my leadership skills.

View the first post in this series, “A New Mission.”


Who in a company is effected by company culture? Everyone, of course, from clients/customers to staff.

As our client relations are strong, we decided to focus primarily on our team. We sent out an anonymous survey asking all staff members to rate their current experiences with various aspects of Nurture & Nature’s culture and leadership on a scale of 1-5 (with “5” equaling “Strongly Agree” and “1” equaling “Strongly Disagree”).

The survey yielded some interesting results, results that will serve as our baseline measures and help us further pinpoint where we are and how we can improve.

After calculating the average rating we received for each question, Denice (Nurture & Nature’s co-owner), conducted an IOA to validate the data. Here are the results:

“The Company is dedicated to diversity and inclusion.” Average Score: 4.6

“I feel safe in my work environment.” Average Score: 4.3

“At my Company, we treat each other with respect.” Average Score: 4.3

“I feel respected by my team.” Average Score: 4.2

“I receive regular kind and constructive feedback from management.” Average Score: 4.1

“I would like to work here as long as possible.” Average Score: 4.1

“The Company leaders are approachable and engaged.” Average Score: 4.1

“I often feel recognized for my work performance.” Average Score: 4.0

“I feel like my voice is heard at this company.” Average Score: 4.0

“I would highly recommend the Company to a friend/family member.” Average Score: 4.0

“I have the resources and training I need to succeed.” Average Score: 3.8

“I feel listened to and am able to contribute ideas to the company.” Average Score: 3.6

So, we have room for improvement, for sure.

What was most informative for me was that there was only one “Strong Disagree” in the survey results, and that was in the category, “I feel listened to and am able to contribute ideas to the company.” This truly made me stop in my tracks and reflect upon what this employee may be feeling, and what we can do to better support, and, more importantly, to hear him or her. It also made me realize that we could be thwarting innovation, and that these ideas that may be revolutionary and unheard.

Next, we are on to Goal Setting and taking action for improvement.