With feedback, hopefully comes change, and I am on a mission to improve our company’s culture by utilizing the science of Applied Behavior Analysis, specifically OBM (Organizational Business Management), in which I received my certification in 2020 from FIT.

Anyone who knows me knows I am passionate and can be fiery about things that I care about deeply. This fire both fuels and burns, and I admit giving and getting feedback is hard. When employees are careless with things that I care about — the impact our actions have on our clients, lawful compliance, honesty, safety, ethics, to name a few — I can tend to express my feedback to them quite passionately, never name calling or discriminatory, but impassioned, consumed and intense. These are some of the same qualities that have led to Nurture & Nature’s success. Regardless, I’m writing this blog to document my journey as I test whether, by using OBM and the principles of the book The 5 Scientific Laws of Life & Leadership, I can both heighten my company’s profile and further develop my leadership skills. Step 1 is called “Pinpointing,” which, in short, means asking yourself, “What is it I want to change?”

Instead of relying solely on my own ideas of what I may need to change, today I am sending out an anonymous survey to see what our teams think of Nurture & Nature's leadership. Being CEO is rewarding, yet challenging. I am proud of everything Team Phenomenal has achieved over the last seven years, but there are still new heights to reach, new refinements to make, new systems, and new perspectives that can help us all grow.

I always enjoy rising to face challenges, but I’m not always so good at sharing my innermost thoughts and experiences. So, for this one, I’ve decided to face my fears and share this journey publicly. It is my greatest hope that, as I learn to improve myself and Nurture & Nature, my journey will inspire you to strive to reach your own greatest self.

View step one in our our experiment, Checking in with the Stakeholders.